Header overlay

Hour Fitness — 24

Enhancing the existing FitPerks loyalty program by integrating it more deeply into the daily member flow.

Developing a new feature for requires aligning with their current 2026 digital strategy, "Results Your Way," which emphasizes personalization, recovery, and hybrid fitness experiences. 24 hour fitness

: Shared goals for specific club locations (e.g., "Total Miles Run by San Jose Members") that unlock group discounts at local partners. 5. MODUS Live-to-Digital Bridge personal training - 24 Hour Fitness "Results Your Way

: Unlocks a specific on-demand Pilates video on the member's phone that syncs with the reformer equipment they just checked into. " which emphasizes personalization

Sign up to our e-newsletter

Sign up for dispatches about new issues, books and podcast episodes, highlights from the archive, events, special offers and giveaways.