The title "Güm Güm" mimics a racing heart. The lyrics mention feeling like a heart is being "torn from the chest" ( Göğsümden ama kalbimi söküyor ).
"Güm Güm" is a landmark dance-pop collaboration between Turkish singer Ayşe Hatun Önal and artist/songwriter Onurr (Onur Özdemir). Released in early 2015, the track became a massive hit in Turkey, defined by its infectious beat and distinctive Sanskrit-inspired vocal hook. Release Date: January 6, 2015. Genre: Electronic Pop / Dance. Label: Sony Music Turkey. ayse_hatun_onal_gum_gum_ft_onurr
Onurr provided background vocals and a dedicated verse, contributing to the song's rhythmic "Güm Güm" (the sound of a heartbeat) motif. Lyrical Themes and Style The title "Güm Güm" mimics a racing heart
The lyrics describe the emotional and physical intensity of heartbreak and attraction. Released in early 2015, the track became a
A unique feature of the song is the repetitive chant: "Shante caya guru caya guru Ganesha," which translates to "Peace, Victory, Teacher, Lord Ganesha". This added a mystical, world-music vibe to an otherwise standard pop track. Music Video
Later included in Önal's 2017 studio album, Selam Dengesiz . Production and Creative Team
Due to its club popularity, several official and unofficial remixes were released: Ayse Hatun Onal - Gum Gum ft. Onurr(Ilkay Sencan Remix)