Avoiding "corporate" scripts. The tone should feel like a recommendation from a friend.
Using quick cuts, on-screen text overlays, and "POV" (Point of View) angles to keep viewers from scrolling past. Why It Matters
Using current music or viral sounds to ensure the content surfaces on social media algorithms.
Quick-fire "Man on the Street" segments—asking students for their "hottest takes" on campus food, dating red flags, or trivia—generate high engagement on TikTok and Reels due to their relatability and humor.
Avoiding "corporate" scripts. The tone should feel like a recommendation from a friend.
Using quick cuts, on-screen text overlays, and "POV" (Point of View) angles to keep viewers from scrolling past. Why It Matters
Using current music or viral sounds to ensure the content surfaces on social media algorithms.
Quick-fire "Man on the Street" segments—asking students for their "hottest takes" on campus food, dating red flags, or trivia—generate high engagement on TikTok and Reels due to their relatability and humor.
