[dia] Л№€м±€н˜„мљ¤s(bchcs) "lo Ok" Music Video [Instant Download]

The release of "LO OK" was part of a larger promotional strategy by to highlight DIA’s distinct internal teams.

: While BCHCS released "LO OK," a second sub-unit, L.U.B (Lovely Unit B), released their own music video for the track "Darling My Sugar" just one day later on August 18, 2017. The release of "LO OK" was part of

: Originally formed as a four-member unit in late 2016 for the single "You Are The Moon and Earth," the unit added Somyi for the "LO OK" release following her addition to DIA earlier in 2017. Context within Love Generation Context within Love Generation : The music video

: The music video was directed by Youngeum Lee , with Jiyoo Seo and Dongjun serving as producers. Shortly after these promotions, members and Somyi departed

The music video for by the DIA sub-unit BCHCS (pronounced Bin-Chaen-Hyun-Seu-S ) was released on August 17, 2017 , as a pre-release promotional single for the group’s third mini-album, Love Generation . Music Video & Concept Overview

: Critics have described the track as a zippy synth-funk song, noted for its "convincing self-flattery" and energetic production.

Shortly after these promotions, members and Somyi departed temporarily to compete on the idol rebooting show The Unit . If you'd like, I can help you: Find lyrics and translations for the song.