Ed Sheeran -: Shape Of You (official Music Video)

Explore how it compares to other hits from the

Director Jason Koenig employed specific techniques to enhance the emotional arc: Ed Sheeran - Shape of You (Official Music Video)

The video follows a linear narrative featuring Sheeran and his love interest, played by American dancer and model . Explore how it compares to other hits from

: It reached 1 billion views in just 97 days and has surpassed 6.6 billion views as of early 2026, making it one of the most-watched music videos in YouTube history. Ed Sheeran - Shape of You (Official Music Video)

: The lighting shifts based on the mood; dark, dull tones are used during serious training or lonely scenes, while brighter lighting accompanies moments of shared enjoyment and connection.

Released on January 30, 2017, the video quickly became a global phenomenon.