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The premiere of the music video (Crimson Lada) by GAYAZOV

took place on . Released under the Warner Music Russia label, the track quickly became a cultural phenomenon, eventually becoming the most-listened-to song of 2022 on the "Zvuk" service. Essential Premiere & Song Facts Video Release Date : November 18, 2021. Audio Single Release : October 21, 2021. Director : Daniel Kim. gayazov_brother_malinovaya_lada_premera_klipa_2021

: The distinctive wardrobe was handled by Alina German . Music Video Concept & Theme The premiere of the music video (Crimson Lada)

The lyrics tell a story of youth, rebellion, and carefree adventure. gayazov_brother_malinovaya_lada_premera_klipa_2021

: It blends modern Russian pop aesthetics with nostalgic elements, focusing on a road trip in the titular "Crimson Lada".