: How airing a concert on a sports network actually outperformed traditional music marketing strategies at the time.
The story behind the headline "" centers on the band’s decision to air their concert film, Live From the Forum MMXVIII , on ESPN during the 2020 COVID-19 lockdowns . The Inspiration How Eagles Ended Up on ESPN: вЂThey Went Crazy, ...
If you are building content around this story, focus on these highlights from Ultimate Classic Rock : : How airing a concert on a sports
: How a legendary rock band filled the "sports void" when stadiums were empty. Live From the Forum MMXVIII
: On a "lark," Azoff’s office called contacts at ESPN to pitch the idea of a rock band taking over the sports channel. The Reaction: "They Went Crazy"