Nikolas - Imi Imbrac Toti Verii (burberry) | Sesiune Mentolata -

The track centers on the concept of success and sharing wealth with family:

It is often cited as a prime example of "new-wave manele," which appeals to younger, urban audiences who might not have listened to traditional manele previously.

The track was produced by Mos Ion Roacker , a key figure in the "Manele Mentolate" movement which tries to modernize the genre. 📈 Cultural Impact The track centers on the concept of success

This is a popular YouTube session format (similar to Colors or Tiny Desk but for manele/urban music) known for high-quality audio and a minimalist, "minty" visual style.

Uses the Burberry brand as a shorthand for "making it" and moving up socially. Uses the Burberry brand as a shorthand for

The line about dressing cousins in Burberry became a widely used catchphrase on TikTok and Instagram to describe sudden wealth or generosity.

The song "Îmi îmbrac toți verii (Burberry)" by is a viral hit from the Sesiune Mentolata series that blends traditional manele energy with modern urban aesthetics . Released in late 2021, it became a cultural meme in Romania for its specific lyrical focus on family loyalty and luxury branding. 🎵 Key Themes & Lyrics Released in late 2021, it became a cultural

Nikolas - Imi imbrac toti verii (Burberry) | Sesiune Mentolata