Sportsbra.mov

If you're looking for the story behind , it's likely a reference to the groundbreaking invention of the first sports bra in 1977. The Jockstrap Prototype

Today, creating a sports bra has evolved from "jockstrap hacking" to high-tech manufacturing and DIY culture: sportsbra.mov

The very first prototype was born from a clever, DIY experiment: they . This "jock bra" provided the necessary compression and support that allowed women to run comfortably, eventually being rebranded as the "Jogbra". A Cultural & Athletic Shift If you're looking for the story behind ,